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Zuckerberg denies knowledge of Facebook’s work with GOP opposition research firm
techcrunch.com
Today in a call with reporters preceded by a frantic if fairly uneventful distraction-pushing media blitz, Facebook responded to a damning New York Times story published yesterday that cited interviews with more than 50 sources privy to Facebook’s decision making. The call kicked off with the operator’s suggestion that Facebook is “happy to take a couple of questions on yesterday’s news” but would prefer to focus on what it wants to talk about — namely anything but The New York Times story. Amidst the strategic fluff, Zuckerberg did come out strongly on one thing — denying any knowledge of or involvement in Facebook’s hiring of Definers Public Affairs, a Washington, D.C.-based Republican opposition research firm. “I learned about this reading [...]
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WhatsApp could wreck Snapchat again by copying ephemeral messaging
techcrunch.com
WhatsApp already ruined Snapchat’s growth once. WhatsApp Status, its clone of Snapchat Stories, now has 450 million daily active users compared to Snapchat’s 188 million. That’s despite its 24-hour disappearing slideshows missing tons of features, including augmented reality selfie masks, animated GIFs, or personalized avatars like Bitmoji. A good-enough version of Stories conveniently baked into the messaging app beloved in the developing world where Snapchat hasn’t proved massively successful. Snapchat actually lost total daily users in Q2 and Q3 2018, and even lost Rest Of World daily users in Q2 despite that being where late-stage social networks rely on for growth. That’s why it’s so surprising that WhatsApp hasn’t already copied the other bi [...]
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Knowing When to Change: The Journey: Season 2, Episode 10
www.socialmediaexaminer.com
Ever have a moment where it becomes crystal clear that something needs to change? Then watch the Journey, Social Media Examiner’s episodic video documentary that shows you what really happens inside a growing business. Watch the Journey In episode 10, Michael Stelzner (founder of Social Media Examiner) realizes lots of things he’s doing must stop. […] The post Knowing When to Change: The Journey: Season 2, Episode 10 appeared first on Social Media Examiner. [...]
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How to Maximize the Exposure of Your Videos: A Strategic Plan
www.socialmediaexaminer.com
Is video a key part of your social media strategy? Wondering how to get more visibility for the videos you create? In this article, you’ll discover a step-by-step plan to help you post, promote, and distribute your videos more effectively. Why Your Business Needs a Video Distribution and Promotion Strategy Right now, video is the […] The post How to Maximize the Exposure of Your Videos: A Strategic Plan appeared first on Social Media Examiner. [...]
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Grow Your Business Through Sales and Marketing Alignment
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Aligning your sales and marketing teams isn't an easy endeavor, but it's one that can have profound and lasting benefits. [...]
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Ditch the Sales Script and Do This Instead
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Sales frameworks are a key stepping stone to building better relationships with customers. [...]
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El MIT premió a una mexicana por traducir a datos el sesgo racial en EU
www.forbes.com.mx
Forbes México. El MIT premió a una mexicana por traducir a datos el sesgo racial en EU Dejar la preparatoria para dedicarse a programar llevó a Paola Villarreal a ganar el premio Innovators Under 35 Latam, que otorgó este miércoles la revista MIT Review en español. Esta mexicana desarrolló una herramienta, Augmented Narrative Toolkit (ANT), que analiza y visualiza datos de forma masiva, sobre el papel, en unas 3 horas. En la práctica, el ANT se convirtió en un medidor de la desigualdad. Villarreal la utilizó en un proyecto, Data for Justice, que demostró el sesgo racial sistemático en la acción de la policía de Boston. El trabajo empezó por recopilar y combinar datos del censo con los datos de las actividades de la policía. Sobre un mapa de la ciudad, se mostró la corre [...]
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Sheryl Sandberg claims she didn’t know Facebook hired agency behind ‘abhorrent’ anti-Soros campaign
techcrunch.com
Sheryl Sandberg has denied that she obstructed early investigations into election meddling and claimed that she was unaware Facebook was involved with an agency that ran “abhorrent” anti-Semitic campaigns that targeted George Soros, among others. Facebook, the world’s largest social network, with more than 2.2 billion users, spent Thursday doing its best to fight a media relations forest fire that followed an explosive New York Times article revealing a campaign to smear George Soros, and other revelations. The company fired PR and research firm Definers, the center of some of the story, it disputed allegations that it tried to hide details around Russian hacking and it held an hour-long call with journalists and CEO Mark Zuckerberg. Now Sandberg has joined Zucke [...]
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