Does the content you share get the reach it needs? Want to learn how to get your content seen by more people? A network of social advocates will help you amplify the reach of the content you share. In this article you’ll discover how to build a network of peers and fans that will help [...]
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When Apple launched its new App Store in iOS 11 back in September, it aimed to offer app developers better exposure, as well as a better app discovery experience for consumers. A new study from Sensor Tower out today takes a look at how well that’s been working in the months since. According to its findings, getting a featured spot on the new App Store can increase downloads by as much as 800 percent, with the “App of the Day” or “Game of the Day” spots offering the most impact.
The app store intelligence firm examined data from September 2017 to present day to come to its conclusions, it says.
During this time, median U.S. iPhone downloads for apps that snagged the “Game of the Day” spot increased by 802 percent for the week following the feature, [...]
Google today is updating its app and mobile web experience in the U.S. to help web searchers more easily find things to do – like concerts, art exhibits, lectures, festivals, meetups, sporting events, and more – which are happening nearby, either now or in the future. The company says it’s rolling out this new feature now because it sees millions of daily search queries… Read More [...]
Twitter is rolling out an update to its platform security that will allow users to employ third-part authentication apps to receive a two-factor login authentication for their Twitter account. Twitter has offered two-factor for a long while now, but it’s used the less secure SMS-based verification method excessively until now. The third-party app support means you can use tools like… Read More [...]
Do you want more exposure for your blog? Looking for tools to increase visibility for the content you publish? In this article, you’ll discover eight tools to help you reach a wider audience with your blog content. Step 1: Use External Tools to Promote Your Content If the goal is to drive traffic to your [...]
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Snapchat is taking another shot at location after its always-on coordinate-broadcasting Snap Map proved a bit invasive for some users. Snapchat now lets you send your ongoing real-time location to a friend, or request theirs, which show up on the Snap Map and within your message thread.
Essentially, this is location sharing built for the intimacy people love about Snapchat, rather than the foreign and a little freaky idea of giving a wide swath of your contacts access to your whereabouts through Snap Map. As Facebook, Instagram and WhatsApp ruthlessly exploit their clones of Stories, it’s the more private, close friends features like this and ephemeral messaging that are Snapchat’s best shot at staying relevant.
TechCrunch was tipped off to the location feature by our reader C [...]
I never gave much thought to library marketing until I met Angela Hursh, content team leader in the marketing department of the Public Library of Cincinnati and Hamilton County. Going to my neighborhood library to browse and check out books is one of my favorite things to do; I’ve been visiting on a regular basis for as long as I can remember. As a dedicated bookworm, I took for granted the effort of marketing the library does to reach people for whom visiting isn’t second nature.
While my personal interest is book-centric, libraries offer much more to the local community, of course. At the library you can learn a new language, get help with your income taxes, or use a 3-D printer. Parents can bring their kids for story time. Teens have a safe, comfortable space in which to do their ho [...]
Do you use Twitter for your business? Want to discover how to use the latest Twitter updates? To learn more about Twitter marketing, I interview Joel Comm. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business owners […]
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