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With ‘Rivals Week,’ Tinder tests an expansion of its well-performing Tinder U
techcrunch.com
Starting this weekend, Tinder will allow college students on its Tinder U service to match with others outside their own university for the first time. The dating app is positioning this market test of a potential Tinder U expansion as the  “Rivals Week” — a way to match users with those who attend a rival university (for a limited period of time). Tinder U’s Rivalry Week starts November 17 in the U.S. for students attending four-year, degree-granting colleges and universities. It ends November 24, Tinder says. Tinder U itself is still a relatively new feature, having only launched a few months ago as a way to attract more younger users to its service and re-engaged lapsed users. College students can choose to opt into Tinder U by signing up with their “.edu [...]
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¿Cómo dirigir a tu equipo con base en objetivos?
www.forbes.com.mx
Forbes México. ¿Cómo dirigir a tu equipo con base en objetivos? Por Raciel sosa* La gran mayoría de las organizaciones en nuestro país no transmite con claridad a sus colaboradores lo que tienen que lograr. En el mejor de los casos se les asignan tareas, pero no resultados lo cual marca una gran diferencia; Dirigen a sus empleados por tareas y no por objetivos. Objetivos y Metas Aunque en un lenguaje coloquial pueden significar lo mismo, técnicamente los objetivos están ligados a los resultados que se tienen que lograr, y las metas a las pequeñas mediciones que nos van a permitir saber que vamos a llegar al objetivo, por lo que ponemos metas de menor nivel o alcance y, según las vamos cumpliendo, nos vamos acercando al gran objetivo. Tipos de objetivos. Cómo definirlos y ponerlo [...]
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Facebook Messenger starts rolling out Unsend; here’s how it works
techcrunch.com
Facebook secretly retracted messages sent by CEO Mark Zuckerberg, TechCrunch reported seven months ago. Now for the first time, Facebook Messenger users will get the power to unsend too so they can remove their sent messages from the recipient’s inbox. Messages can only be unsent for the first 10 minutes after they’re delivered so that you can correct a mistake or remove something you accidentally pushed, but you won’t be able to edit ancient history. Formally known as “Remove for Everyone,” the button also leaves a “tombstone” indicating a message was retracted. And to prevent bullies from using the feature to cover their tracks, Facebook will retain unsent messages for a short period of time so if they’re reported, it can review them for policy violation [...]
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6 Tips for Writing Social Media Ad Copy That Converts
www.socialmediaexaminer.com
Do you want to create more effective social media ads? Wondering how to write ad copy that produces conversions? In this article, you’ll discover six tips for writing social media ad copy that converts. #1: Extend Your Brand Voice to Your Ad Copy Every business needs to have its own voice, one that mimics that […] The post 6 Tips for Writing Social Media Ad Copy That Converts appeared first on Social Media Examiner. [...]
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The Best Marketing Material Is Something Your Audience Would Miss If They Stopped Receiving It
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How many people would reach out and wonder (or complain) if you didn't send out that next email blast? [...]
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Cofece sanciona a empresas de traslado de valores
www.forbes.com.mx
Forbes México. Cofece sanciona a empresas de traslado de valores Notimex.- La Comisión Federal de Competencia Económica (Cofece) sancionó a siete empresas de traslado de valores, así como a 10 personas físicas, por prácticas monopólicas absolutas en el mercado de la prestación de servicios de traslado, custodia y procesamiento de valores. La autoridad investigadora informó en un comunicado que las multas ascienden en conjunto a 123.5 millones de pesos, a las compañías Mexicana de Traslado de Valores (Cometra), SEPSA, Seguritec Transporte de Valores (Seguritec) y Tecnoval de México (Tecnoval). Además de la compañia Transportes Blindados Tameme (Tameme), Servicio Pan Americano de Protección (Panamericano) y Grupo Mercurio de Transportes (Grumer), así como 10 personas físic [...]
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Facebook bug let websites read ‘likes’ and interests from a user’s profile
techcrunch.com
Facebook has fixed a bug that let any website pull information from a user’s profile — including their “likes” and interests — without that user’s knowledge. That’s the findings from Ron Masas, a security researcher at Imperva, who found that Facebook search results weren’t properly protected from cross-site request forgery (CSRF) attacks. In other words, a website could quietly siphon off certain bits of data from your logged-in Facebook profile in another tab. Masas demonstrated how a website acting in bad faith could embed an IFRAME — used to nest a webpage within a webpage — to silently collect profile information. “This allowed information to cross over domains — essentially meaning that if a user visits a particular website, an atta [...]
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The forgotten ‘Facebook of China’ is sold for $20M
techcrunch.com
Renren, which was once heralded as the ‘Facebook of China’ and later became China’s answer to MySpace after falling out of fashion among its core young users, is selling its social networking business. Renren’s parent company Beijing Qianxiang Wangjing has agreed to sell all tangible and intangible assets of renren.com to Beijing Infinities Interactive Media, according to a statement. As part of the deal, Qianxiang will receive $40 million worth of shares in Beijing Infinities, a $700 million firm that owns one of China’s major IT news sites DoNews. “I am happy to find a home for renren.com,” says Renren’s chairman and chief executive officer Joseph Chen in the statement. The social network won’t be foreign to its new home. On the lis [...]
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