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Spotify’s Premium app gets a big makeover
techcrunch.com
Spotify has given its app a big makeover, with a focus on making the experience better for its paying subscribers. The company has simplified the app’s navigation by reducing the numbers of buttons and has revamped its Search page, which now incorporates elements previously found in “Browse,” like favorite genres or music to match a mood. And it’s given its Radio service a redesign as well, with the addition of new and easy-to-use Artist Radio Playlists. The most immediately noticeable change is the app’s navigation. Spotify has always felt a bit cluttered, with its five navigation buttons – Home, Browse, Search, Radio and My Library. The new app has chopped this down to just three buttons – Home, Search, and My Library. Recommendations will appear [...]
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Embracing multimodality, Uber pioneers ride recommendations
techcrunch.com
For the first time, Uber will make contextual, personalized suggestions about the best way to get from point A to point B. The startup offers more than just cars now, and it’s starting to understand the trade-offs between price, speed, convenience and comfort amidst its multi-modal fleet. Most noticeably, you’ll soon see JUMP bikes get premier billing right alongside Uber’s other vehicles. Going a short distance and there’s a charged up bike nearby? Uber will suggest you pedal. Might need extra room for luggage on your way to the airport? UberXL and SUV will appear. Always take cheap Pools? It won’t show you a pricier Black car. Uber is finally getting smart. It has to if it’s going to make sense of its growing patchwork of ride types without overwhelmi [...]
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Analyzing for Improved Results: The Journey, Season 2, Episode 7
www.socialmediaexaminer.com
Do you ever run Facebook campaigns that end up costing more than you think they should? Then watch the Journey, Social Media Examiner’s episodic video documentary that shows you what really happens inside a growing business. Watch the Journey In episode 7, Michael Stelzner (founder of Social Media Examiner) and his team analyze what worked [...] The post Analyzing for Improved Results: The Journey, Season 2, Episode 7 appeared first on Social Media Examiner. [...]
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3 Social Media Monitoring Tools for Marketers
www.socialmediaexaminer.com
Looking for reliable tools to monitor your brand on social media? Wonder which social media monitoring tools are best suited to specific tasks? In this article, you’ll discover three social listening tools designed to help you capitalize on influencer marketing, online mentions, and lead generation. #1: Social Media Monitoring for Lead Generation With Awario For [...] The post 3 Social Media Monitoring Tools for Marketers appeared first on Social Media Examiner. [...]
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The Lessons We Can All Learn From Sears's Branding Blunders
feedproxy.google.com
Somehow, the tagline "Life. Well spent" just didn't cut it. Here's why. [...]
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Amazon quiere crecer más en México con nuevo almacén en Querétaro
www.forbes.com.mx
Forbes México. Amazon quiere crecer más en México con nuevo almacén en Querétaro Amazon.com está buscando tierras en el centro de México para operar su cuarto centro de distribución en el país, dijeron a Reuters fuentes con conocimiento del tema, con miras a captar una mayor porción del creciente mercado de comercio electrónico en la segunda economía más grande de América Latina. El objetivo de la minorista es el estado de Querétaro, donde busca contratar a un desarrollador para construir un gran centro de productos, dijeron dos profesionales de bienes raíces familiarizados con la búsqueda de propiedades de Amazon, que pidieron no ser nombrados porque la empresa no ha hecho públicos sus planes. “La economía digital de México tiene un gran potencial. Esperamos que [...]
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MTV’s Real World will be revived with interactivity on Facebook Watch
techcrunch.com
The world’s first hit reality show “The Real World” is being reimagined for Facebook Watch 26 years after it debuted on cable. Come Spring 2019, fans will get a chance to vote on who’ll join as the final cast member and connect with the housemates through Facebook Watch Party’s synchronized viewing chat rooms as they “stop being polite and start getting real.” It has been a year and a half since the 32nd and most recent season of The Real World aired on MTV. Deadline recently reported that the show was being rethought for the web and shopped to streaming platforms. Now we know where it’s landing. Facebook’s first truly tent-pole show for its Watch video hub could lure in viewers and offer a halo effect to other programs on the platform after a lackluster slat [...]
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El sentido humano, el desafío de un nuevo líder
www.forbes.com.mx
Forbes México. El sentido humano, el desafío de un nuevo líder Por Raciel Sosa* El liderazgo con sentido humano se refiere a un liderazgo integral que atiende la parte física, intelectual y espiritual de los seres humanos. Y a pesar de que se trata de un concepto nuevo en la actualidad, lo cierto es que a mitad de este siglo va a ser algo que se va a aplicar todos los días. El tipo de liderazgo que hemos aprendido a lo largo de los últimos años se caracterizaba por ser un liderazgo orientado totalmente a resultados; Y, bajo este esquema, se visualiza al colaborador de una empresa como una herramienta, lo que provoca que caigamos en una especie de utilitarismo. Frente a ello, resulta inevitable un “cambio de chip” por parte de los líderes en la actualidad. Se trata de comenzar [...]
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