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The Simple Reason Content Is Still Integral to Your Business's Marketing
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With so much published every day, here's why you should keep digital content in your marketing toolbox. [...]
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A Marketing Disaster Is a Terrible Thing to Waste: 3 Lessons From Recent Big Brand Fails
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Through watching the stumbles of national brands, smaller businesses can learn what to do -- and not do -- to move up to the next level. [...]
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Grupo Industrial Saltillo ve beneficios del T-MEC en sector autopartes
www.forbes.com.mx
Forbes México. Grupo Industrial Saltillo ve beneficios del T-MEC en sector autopartes Grupo Industrial Saltillo (GIS), que fabrica sistema de frenos, piezas de suspensión y transmisión, podría verse beneficiado por el incremento en las reglas de origen que se estableció en el nuevo acuerdo comercial entre Estados Unidos, México y Canadá (T-MEC).   “Creemos que algunas montadoras que importaban algunos componentes es posible que decidan regionalizar, hay la opción de hacerlo en Canadá, Estados Unidos o México, para aquellas industrias que haga sentido hacerlo en el mercado mexicano nos va a beneficiar porque nos dará un volumen adicional de producción”, dijo José Manuel Arana, CEO y presidente de la empresa mexicana, tras su participación en el Auto Summit del IPADE. En [...]
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Facebook failed to stop a child bride being auctioned on its platform
techcrunch.com
Facebook failed to prevent its platform being used to auction a 16-year-old girl off for marriage in South Sudan. Child early and forced marriage (CEFM) is the most commonly reported form of gender-based violence in South Sudan, according to a recent Plan International report on the myriad risks for adolescent girls living in the war-torn region. Now it seems girls in that part of the world have to worry about social media too. Vice reported on the story in detail yesterday, noting that Facebook took down the auction post but not until after the girl had already been married off — and more than two weeks after the family first announced the attention to sell the child via its platform, on October 25. Facebook said it first learned about the auction post on November 9, after which [...]
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¿Controlas tus emociones en la vida cotidiana?
www.forbes.com.mx
Forbes México. ¿Controlas tus emociones en la vida cotidiana? Por Raciel Sosa* El problema no radica en vivir las emociones sino en no administrarlas apropiadamente; digamos que, ya en una definición más actualizada, la Inteligencia Emocional consiste en la administración correcta y oportuna de las emociones, y representa la evolución de la Inteligencia Intelectual. Lo que te vincula a la inteligencia emocional en tu vida cotidiana Autoconocer tus propias emociones. Normalmente, tendemos a no identificar nuestros estados emocionales Conocer las emociones del otro Identificar claramente tus detonadores, ya que mis detonadores y los tuyos probablemente no sean iguales y ni siquiera se parezcan; de ahí que los problemas que podemos llegar a tener con otro ser humano sean complejos po [...]
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Facebook is finally rolling out its ‘how long do I spend on Facebook’ dashboard
techcrunch.com
Fifteen weeks after Facebook announced its “Your Time on Facebook” tool that counts how many minutes you spend on the app, the feature is finally rolling out around the world. Designed to help you manage your social networking, the dashboard reveals how many minutes you’ve spent on Facebook’s app on that device each day for the past week and on average. You can set a daily limit and receive a reminder to stop after that many minutes each day, plus access shortcuts to notification, News Feed and Friend Request settings. Those last two shortcuts are new, but otherwise the feature works the same as when it was previewed. You can access it by going to Facebook’s More tab -> Settings & Privacy -> Your Time on Facebook. TechCrunch first broke the news tha [...]
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LinkedIn launches its own Snapchat Stories. Here’s why it shouldn’t have
techcrunch.com
The social media singularity continues with the arrival of Snapchat Stories-style slideshows on LinkedIn as the app grasps for relevance with a younger audience. LinkedIn confirms to TechCrunch that it plans to build Stories for more sets of users, but first it’s launching “Student Voices” just for university students in the U.S. The feature appears atop the LinkedIn home screen and lets students post short videos to their Campus Playlist. The videos (no photos allowed) disappear from the playlist after a week while staying permanently visible on a user’s own profile in the Recent Activity section. Students can tap through their school’s own slideshow and watch the Campus Playlists of nearby universities. LinkedIn now confirms the feature is in testing, with [...]
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3 Social Media Tools to Jumpstart Your Influencer Marketing
www.socialmediaexaminer.com
Are you interested in working with influential social media personalities? Not sure where to start? In this article, you’ll find three tools to help you manage influencer relationships and campaigns. #1: Partner With Legitimate Influencers Using HYPR One of the biggest risk factors in influencer marketing is fraud, where fake influencers buy followers in order to […] The post 3 Social Media Tools to Jumpstart Your Influencer Marketing appeared first on Social Media Examiner. [...]
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