Social Media

Twitter hints at new threaded conversations and who’s online features
techcrunch.com
Twitter head Jack Dorsey sent out a tweet this afternoon hinting the social platform might get a couple of interesting updates to tell us who else is currently online and to help us more easily follow Twitter conversation threads. “Playing with some new Twitter features: presence (who else is on Twitter right now?) and threading (easier to read convos),” Dorsey tweeted, along with samples. Playing with some new Twitter features: presence (who else is on Twitter right now?) and threading (easier to read convos) https://t.co/aCVRxVDfy0 — jack (@jack) August 31, 2018 The “presence” feature would make it easier to engage with those you follow who are online at the moment and the “threading” feature would allow Twitter users to follow a conversatio [...]
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It’s time for Facebook and Twitter to coordinate efforts on hate speech
techcrunch.com
Since the election of Donald Trump in 2016, there has been burgeoning awareness of the hate speech on social media platforms like Facebook and Twitter. While activists have pressured these companies to improve their content moderation, few groups (outside of the German government) have outright sued the platforms for their actions. That’s because of a legal distinction between media publications and media platforms that has made solving hate speech online a vexing problem. Take, for instance, an op-ed published in the New York Times calling for the slaughter of an entire minority group.  The Times would likely be sued for publishing hate speech, and the plaintiffs may well be victorious in their case. Yet, if that op-ed were published in a Facebook post, a suit against Facebook wou [...]
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Facebook Group Admin Tools and Updates
www.socialmediaexaminer.com
Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show, we explore Facebook Groups admin tools and updates. Our special guest this week is Holly Homer. Tune In to [...] The post Facebook Group Admin Tools and Updates appeared first on Social Media Examiner. [...]
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Wish, Netflix, Uber and ~100 others testing WhatsApp’s new Business API
techcrunch.com
Earlier this month, WhatsApp announced the launch of its first revenue-generating enterprise product, the WhatsApp Business API. The API allows businesses to respond to messages from WhatsApp users for free up to 24 hours, then charges for any responses after that point on a per message basis. Though still in a limited preview, the company is now supporting around 100 businesses directly on its API platform, including airlines, e-commerce companies, banks, and others like Uber and Netflix, and plans to onboard many more in the months ahead. Because businesses have to first apply to gain access the API, there’s some misinformation floating around on backchannels about how to get approved. For example, some industry sources have been telling partners that no U.S.-based businesses are b [...]
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How to Build Better Stories With Collaboration and Improv
www.socialmediaexaminer.com
Want fresh ideas for your marketing content? Curious how improv techniques can help? To explore how collaborative storytelling can help you create engaging or interactive content, I interview Kathy Klotz-Guest. More About This Show The Social Media Marketing podcast is designed to help busy marketers, business owners, and creators discover what works with social media [...] The post How to Build Better Stories With Collaboration and Improv appeared first on Social Media Examiner. [...]
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Twitter announces new policy and certification process for ‘issue ads’
techcrunch.com
Twitter continues to roll out new policies aimed at increasing transparency, particularly around political advertising. Amidst ongoing concerns about Russian election interference and misinformation on social media, the company recently announced political ad guidelines and launched an Ads Transparency Center where you can find more information about advertisers. Initially, however, Twitter’s stricter standards were limited to ads for U.S. federal election candidates and campaigns. Now it’s announced a policy around the broader category of “issue ads.” In a blog post, Twitter’s vice president of trust and safety Del Harvey and its general manager of revenue product Bruce Falck said the policy affects two categories: * Ads that refer to an election or a clearl [...]
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How to Create LinkedIn Video Ads
www.socialmediaexaminer.com
Do you want to reach more prospects on LinkedIn? Interested in using LinkedIn video ads to promote your products and services? In this article, you’ll learn how to plan and execute your first LinkedIn video ad campaign. #1: Define Your Target Audiences The first step is to determine what audiences you want to target with [...] The post How to Create LinkedIn Video Ads appeared first on Social Media Examiner. [...]
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Diver attacked by Elon Musk as ‘pedo guy’ is prepping a libel suit
techcrunch.com
A British cave diving expert who helped save the young Thai football team that got trapped in caves this summer is preparing a legal action against Elon Musk for making “false and defamatory statements”, TechCrunch has confirmed. BuzzFeed reported the development earlier, after obtaining a letter sent to Musk’s home on August 6 by a firm representing the diver, Vernon Unsworth. Here is the full letter sent to Elon Musk's home dated Aug. 6. pic.twitter.com/3CQHHcSrlK — Ryan Mac (@RMac18) August 29, 2018 The background here is that in a highly offensive and extremely bizarre episode last month — even for the famously ‘loose cannon online’ Musk — the Tesla and SpaceX CEO took to Twitter to attack Unsworth, branding him a “pedo [...]
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