Social Media

Facebook launches ‘Hunt for False News’ debunk blog as fakery drops 50%
techcrunch.com
Facebook hopes detailing concrete examples of fake news it’s caught — or missed — could improve news literacy, or at least prove it’s attacking the misinformation problem. Today Facebook launched “The Hunt for False News,” in which it examines viral B.S., relays the decisions of its third-party fact-checkers and explains how the story was tracked down. The first edition reveals cases where false captions were put on old videos, people were wrongfully identified as perpetrators of crimes or real facts were massively exaggerated. The blog’s launch comes after three recent studies showed the volume of misinformation on Facebook has dropped by half since the 2016 election, while Twitter’s volume hasn’t declined as drastically. Unfortunatel [...]
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Facebook hires former UK Lib Dem leader, Nick Clegg, as global policy chief
techcrunch.com
Facebook has confirmed it has hired the former leader of the UK’s former third largest political party — Nick Clegg of the middle ground Liberal Democrats — to head up global policy and comms. The news was reported earlier by the Financial Times. Facebook hires Nick Clegg, the former UK deputy prime minister, to head its global affairs and communications team. https://t.co/EhPZlJ0hJL pic.twitter.com/VqRR2chNyk — Financial Times (@FinancialTimes) October 19, 2018 Clegg is also a former UK deputy prime minister, after the Lib Dems entered government in the 2015 coalition with the Conservative party. Facebook confirmed to TechCrunch that Clegg’s title will be VP, global affairs and communications, and that he starts on Monday — and will be moving with [...]
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Why We Abandoned Facebook Video
www.socialmediaexaminer.com
Earlier this week, we made the decision to stop publishing three weekly shows on Facebook. I’d like to share some important marketing lessons we discovered and a resource I think you’ll enjoy. Here’s the video I released on Facebook, announcing the move: Why we are stopping Facebook video… We just canceled three of our weekly [...] The post Why We Abandoned Facebook Video appeared first on Social Media Examiner. [...]
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A ton of people don’t know that Facebook owns WhatsApp
techcrunch.com
Americans looking to reduce their reliance on products from tech’s most alarmingly megalithic companies might be surprised to learn just how far their reach extends. Privacy-minded browser company DuckDuckGo conducted a small study to look into that phenomenon and the results were pretty striking. “… As Facebook usage wanes, messaging apps like WhatsApp are growing in popularity as a ‘more private (and less confrontational) space to communicate,'” DuckDuckGo wrote in the post. “That shift didn’t make much sense to us because both services are owned by the same company, so we tried to find an explanation.” DuckDuckGo gathered a random sample of 1,297 adult Americans who are “collectively demographically similar to the general populatio [...]
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Call for social media adtech to be probed by UK competition watchdog
techcrunch.com
A British Conservative politician, who has called repeatedly for Mark Zuckerberg to come to parliament to answer questions about how Facebook fences fake news — only to be repeatedly rebuffed — has made a public call for the UK’s competition regulator to look into social media giants’ adtech operations. Damian Collins, the chair of the DCMS committee which has spent months this year asking questions about how disinformation spreads online — culminating in a report, this summer, recommending the government impose a levy on social media to defend democracy — made the suggestion in a tweet that references a news article reporting on a U.S. class action lawsuit against Facebook. Yet more allegations regarding Facebook's opaque advertising system. R [...]
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3 Social Media Monitoring Tools for Marketers
www.socialmediaexaminer.com
Looking for reliable tools to monitor your brand on social media? Wonder which social media monitoring tools are best suited to specific tasks? In this article, you’ll discover three social listening tools designed to help you capitalize on influencer marketing, online mentions, and lead generation. #1: Social Media Monitoring for Lead Generation With Awario For [...] The post 3 Social Media Monitoring Tools for Marketers appeared first on Social Media Examiner. [...]
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Analyzing for Improved Results: The Journey, Season 2, Episode 7
www.socialmediaexaminer.com
Do you ever run Facebook campaigns that end up costing more than you think they should? Then watch the Journey, Social Media Examiner’s episodic video documentary that shows you what really happens inside a growing business. Watch the Journey In episode 7, Michael Stelzner (founder of Social Media Examiner) and his team analyze what worked [...] The post Analyzing for Improved Results: The Journey, Season 2, Episode 7 appeared first on Social Media Examiner. [...]
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MTV’s Real World will be revived with interactivity on Facebook Watch
techcrunch.com
The world’s first hit reality show “The Real World” is being reimagined for Facebook Watch 26 years after it debuted on cable. Come Spring 2019, fans will get a chance to vote on who’ll join as the final cast member and connect with the housemates through Facebook Watch Party’s synchronized viewing chat rooms as they “stop being polite and start getting real.” It has been a year and a half since the 32nd and most recent season of The Real World aired on MTV. Deadline recently reported that the show was being rethought for the web and shopped to streaming platforms. Now we know where it’s landing. Facebook’s first truly tent-pole show for its Watch video hub could lure in viewers and offer a halo effect to other programs on the platform after a lackluster slat [...]
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